This is fast becoming one of the most popular services with men. Finding a good therapist who is properly trained in this service can be extremely difficult, but at Sarah Hurst Skin & Beauty we have been trained by the best. Rest assured that you are in the best hands possible.

After a lot of searching on the net, it was with some trepidation that I visited Sarah at the beginning of last year for male waxing. The first couple of visits were indeed eye watering but the combination of professionalism, friendliness and a great and very necessary sense of humour means I’m still regularly seeing Sarah. Strangely enough I actually look forward to my visits. If you fancy waxing but are scared give Sarah a call!
— Mike Silsby, Bexhill

Waxing for Men – Frequently Asked Questions

Do men really get waxed?

Waxing for men is now an extremely popular service as more and more discover the enjoyment of being smooth and hair free

Why wax?

Waxing provides for a smooth finish with slow, softer regrowth. Shaving can cause itching and stubble. Other reasons depend on the individual, but can include:
• For sports reasons, eg swimmers and cyclists
• More hygienic, cleaner and reducing body odour
• Because you like it
• Because your partner likes it

How long does it last?

It depends on the individual, but treatments are usually every 4 – 6 weeks.
What does waxing involve?
A combination of methods are used. Warm, strip wax which is applied with a roller is applied to larger areas. For more intimate areas then peelable wax is used that shrink wraps the hairs and provides for a really effective treatment that is more comfortable for the skin whilst thoroughly removing even quite short hairs

Will it hurt?

It’s a good question as there is an ugly rumour going around that it does. I can’t promise that you won’t feel anything, but the sensation is very quick and is tolerated by most people well. Sarah and Rita have both been waxing for over 20 years so you are in safe hands. Sarah and Rita are the therapist's that specialise in waxing men’s intimate parts, though all the therapists are trained to wax other areas of the body.  After the treatment some redness and sensitivity can be often be felt, but if you follow the correct aftercare advice then these normally subside very quickly.

What do I need to do prior to waxing taking place?

Showering before your appointment is preferable. The area can also be exfoliated between treatments to help remove dead skin and prevent ingrowing hairs. The hairs need to be at least 5mm long, so please don’t shave or use depilatory creams for 3 weeks before waxing. We can trim the hairs if necessary.
Loose fitting clothing and clean cotton underwear if having intimate waxing is preferable to allow the skin to breath and avoid rubbing

How long will the treatment take?

Treatment times vary depending on the amount of hair and the area being treated. Shortest times being 15 minutes for eyebrows or nose, up to an hour for a full Brazilian. It does get quicker and easier the more treatments that you have.

What is the aftercare?

• Avoid all heat for 24-48 hours following treatment – i.e. no hot baths/showers, avoid sunbathing/sunbeds, no saunas/steamrooms, no exercise
• Avoid swimming for 24-48 hours
• No fragranced body creams or similar products
• Antiseptic cream (can be purchased from the salon) is recommended post treatment for a few days to help soothe and heal the skin
• Ingrowing hairs can be assisted by the use of exfoliators and creams (can be purchased from the salon if required)

How much does it cost?

The pricing structure depends on the amount of hair to be removed.

What is Brazilian waxing?

Brazilian waxing for men removes hair from the intimate areas. Commonly known as the back, sac and crack, the hair is removed from the groin, penis, scrotum, buttocks and anal area. You can have as much or as little removed depending on your personal preference and the price altered accordingly

I’m worried about being naked or becoming aroused?

We aim to ensure that you are put at your ease and to alleviate anxiety. Temporary arousal can happen with the manipulation of the genitals, which tends to disappear rapidly. However any inappropriate behaviour is not tolerated and only serious enquiries for treatment are welcome.

Please feel free to contact Sarah Hurst Skin & Beauty by phone or email if you have any questions that you would like to ask or would like to make an appointment.


Back Wax
from £35

Chest Wax
from £29

Chest and Abdomen Wax
from £42

Abdomen Wax
from £25

Speedo Line Wax
crease of thighs
from £24

Buttocks Cheeks Wax
from £20

Buttocks Crack Wax
from £20

Buttock Cheeks and Crack Wax
from £30

Scrotum and Penis Wax
from £35

Groin Wax
scrotum, penis and pubic triangle
from £45

Brazilian Wax
scrotum, penis and buttocks
from £55

Full Hollywood Wax
all off front and back
from £65

Full Leg Wax (including feet and toes)
from £57.50

Half Arm Wax
from £24

Full Arms Wax (including hands and fingers)
from £37

Eyebrows, Ears and Nostrils Wax
from £15 each

Underarms Wax
from £22

Thank you very much for an excellent and job yesterday. Altogether a very pleasant experience. I’ll call you in about three weeks to book another visit.
— Philip